INSPIDEA Marches On MIP-TV with Mustang Mama (AWN)

Malaysian studio, INSPIDEA, is marching to MIP-TV with two new titles that will be showcased at the Malaysian Pavilion at booth # 04.07.

Mustang Mama — a 65x5 zany animated series — will make its debut at MIP-TV this year. This animated comedy goes deep into the bizarre and eccentric universe of Mustang Mama, an old and decrepit grandma with an attitude. Mama will dabber her hands on almost anything without much fear and, most of the time, without much thinking. She doesn’t hesitate to attempt
sumo wrestling, skydiving, Thai boxing and super model auditioning, as well as many other unthinkable antics that most grannies would not have an appetite for.

Mustang Mama, which already won 2nd place at the Asian Animation SuperPitch 2004 in Singapore last year, is currently in pre-production with production to be completed by fall
2006. In addition to the TV series, Mustang Mama has also made her presence felt at www.mustangmama.com, which features several online games including the Mama’s Xtreme Ball Tossing game.

Johan the Young Scientist (26x12) has made a lot of progress since launching in MIP-TV last year. The internationally acclaimed preschool series, animated in digital 2D, follows Johan in his naïve and fun scientific discoveries within Scienscape. The series has now been sold in three regions and dubbed into five different languages, as of March 2005.

“We are very pleased with the results and keen to lock in a few more sales at MIP-TV this year to join our debut broadcast customers in Asia, Middle East and Europe,” said Andrew Ooi, managing director of INSPIDEA.

“Our revamped www.johan.tv website has also made some impact recently with the introduction of new online games that ties in with our TV series. We want to provide our viewers with more channels of entertainment, both on air as well as an interactive experience,” added Ooi.